Explore my comprehensive brand identity projects. As Chief Innovation Officer at She Made It, a startup empowering women in technology (May 2023 - Sep 2023), I designed the entire brand identity from scratch, creating a cohesive and impactful visual language that resonated with the organization's mission and values. From conceptualization to launch, I led the development of a robust brand strategy, encompassing logo design and variations, color palette and typography guidelines, stationery, marketing materials, and digital assets, as well as website and social media design. Through this project, I successfully established a strong brand presence, elevating She Made It's recognition and credibility in the startup ecosystem. My design solutions aimed to inspire and empower women in technology, reflecting the organization's commitment to innovation and inclusivity. By developing a comprehensive brand guidelines and style guide, I ensured a consistent visual identity across all platforms, solidifying She Made It's position as a leading startup in the tech industry.
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